As builders of software that helps companies track and hit their goals, Seattle startup Ally can check off a big achievement after winning Startup of the Year.
Ally’s software helps companies manage their Objectives and Key Results (OKR), a popular framework for running teams and businesses that gained traction across the industry thanks in part due to its use at Google.
Founder and CEO Vetri Vellore thanked customers who did business with the startup back in the first quarter of 2020, before adding, “Wow, Q1 feels like a long, long time ago now.”
Vellore came up with the idea for Ally after an experience at his previous startup. In 2007, he co-founded Chronus, a company that built digital tools for employee development programs. He implemented OKRs but found it cumbersome to track progress with spreadsheets and other manual methods. So Vellore built his own tool to streamline the process, which is what eventually led him to start Ally.
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