Press

Press

Business Execution Startup Ally Raises $8M Series A Led by Accel
Funding will fuel sales and marketing growth globally, expand the product offering and enhance professional services
Read More

Seattle, August 19, 2019 – Ally, a leading goal setting and execution management software solution, today announces a $8M Series A funding round led by Accel, an early and growth-stage venture capital firm, with participation from Founders Co-op, Vulcan Capital, and Lee Fixel.

Ally helps businesses like Remitly, Slack, T-Mobile, UrbanClap, WellStar Health System, and Armory accelerate their business performance through alignment, agility, transparency, and focus to match the fast-paced needs of their evolving markets. Its product is based on the Objectives and Key Results (OKR) framework, the operating model for running agile businesses popularized by Google and other industry leaders.

“We’re incredibly passionate about helping businesses accelerate growth through strong alignment, transparency and zen-like focus. We’re off to a phenomenal start and are nearly doubling revenue every quarter. With the support of Accel and our existing investors, we will continue to innovate and enable every business to operate better and deliver stronger results,” said Vetri Vellore, Founder & CEO at Ally.

Ally previously raised $3 million in seed funding in January 2019, bringing its total funding to $11 million. Since its launch in 2018, Ally has been adopted by hundreds of companies in 70+ countries.

“We began by using shared documents to align around OKRs at Remitly. When it came time to roll out OKRs to everyone in the company, Ally was by far the best tool we evaluated. OKRs deployed using Ally have helped our teams align around the right goals and have ultimately driven growth. Ally is incredibly simple to use and its integrations with popular applications like Slack ensures that new users engage with it immediately. Ally is on a mission to make goal setting easier and has been a great partner in helping our business to achieve more too,” said Josh Hug, COO of Remitly.

Ally addresses the core challenges businesses face in adopting OKRs successfully. It offers a simple, intuitive interface with embedded OKR best practices and templates that make getting started easy. The solution drives OKR adoption by inserting goals into the daily workstream through seamless integrations with Slack, Jira, Salesforce, Asana, Smartsheet, and many more. Ally partners with its customers to provide OKR coaching and consulting to achieve operational excellence.

“We’re excited to partner with Vetri and his team. Ally fits into our objective of supporting innovative products that address core business challenges in a growing, global market. We see more and more businesses focusing on increasing productivity by driving alignment, transparency, and visibility across the organization and Ally helps achieve that,” said AbhinavChaturvedi, Partner at Accel.

About Ally:

Ally is a strategic goal-setting and execution management software that enables businesses to improve their organizational alignment, agility, focus, and transparency to match the fast-paced needs of their evolving markets. Its OKR solution enables businesses of all sizes to easily adopt OKRs and transform their business. Ally offers 24/7 customer service, training, and consulting services in addition to the core software. The company is headquartered in Seattle, WA and has offices in India. To learn more about Ally, visit us online at gotoAlly.com

About Accel:

Accel is a leading venture capital firm that invests in people and their companies from the earliest days through all phases of private company growth. Acko, Atlassian, BlackBuck, BlueStone, BookMyShow, Braintree, BrowserStack, Cloudera, Collectabillia, CureFit, DJI, Dropbox, Etsy, Facebook, Flipkart, Freshworks, Housing-PropTiger, Lookout Security, Mitra Biotech, MuSigma, Myntra, Ola, Paxata, Portea, Qualtrics, Samunnati, Slack, Spotify, Supercell, Swiggy, UrbanClap and Vox Media are among the companies the firm has backed over the past 30 years. The firm seeks to understand entrepreneurs as individuals, appreciate their originality and play to their strengths, because greatness doesn’t have a stereotype. For more, visit www.accel.com or www.twitter.com/accel_india

Media contact:

Press@gotoally.com

Seattle-based startup Ally, has raised $3M in seed funding to become the intelligent operating system for business execution
The funding will accelerate product development and allow Ally to scale to thousands of business customers
Read More

Ally enables businesses like Slack, Remitly, Plaid, Teleperformance and UrbanClap to operate with the organizational alignment, agility, focus and transparency they need to match the fast pace needs of their evolving markets.

Just as Atlassian enabled product and engineering teams to move to agile development model to deliver world-class software products, Ally is enabling entire companies to elevate their strategic business execution Ally’s first offering, the OKR management solution, has already acquired over 150 paying customers in the US, Europe, and Asia since it launched in the summer of 2018 and the company expects to serve over a thousand businesses by the end of the year.

Ally’s $3m round was led by Founders’ Co-op, the Pacific Northwest’s most prolific seed fund, and included participation from Vulcan Capital, the investment arm of the late Microsoft co-founder and philanthropist Paul Allen, and other investors.

“Over the past decade, I’ve been part of over a dozen OKR deployments, including one as the lead product executive tasked with rolling it out to the entire organization. I’ve used everything from spreadsheets to disastrously complex HR focused solutions that tie business performance to employee performance and until I came across Ally’s CEO Vetri, who utilized OKRs extremely successful at his previous startup, I thought that while OKRs held great promise, that it was just too challenging to get an organization engaged enough to realize their potential.”, says Aviel Ginzburg, General Partner, Founder’s Co-op. “But I was wrong. What Vetri has built with Ally is the first solution that allows businesses to take full advantage of OKRs and start to realize the fruits of organizational alignment. I couldn’t be more excited to be working with Vetri and the entire Ally team on bringing this amazing product to tens of thousands of business over the next several years and changing the way that they operate and achieve organizational success.”

Ally’s solution makes it incredibly easy to everything from business goals to full-fledged company-wide OKR deployments. It has years of best practices from successful businesses built directly into its workflows and requires no user training. Teams with hundreds of users have been able to deploy Ally organization-wide in just weeks, compared to the several months required by other solutions.

“Ally helped us to transform how we run our business. We went from using Powerpoint to Ally and are able to manage our quarterly and annual goals with strong alignment and continuous focus and while saving tons of time”, says Steve O’Brian, VP of Marketing of Shiftboard.

Using OKRs to transform a business requires continued engagement from employees and Ally achieves that by bringing OKRs right into the daily workflow of users through rich Slack integration that is featured as new and noteworthy in Slack’s app store. In addition, Ally offers seamless integration with other enterprise solutions like Salesforce and Jira, enabling users to easily link their day-to-day work to and automatically update their OKRs, and intelligent alerts to help keep objectives on track.

“Helping businesses and team execute with agility, zen-like focus with data-driven decision making has been a passion of mine. We used OKR methodology at my previous startup and it made a huge difference in managing fast growth” says Vetri Vellore, Founder of Ally. “I have been blown away by the strong early traction and the highly positive feedback from customers. With the support of our amazing syndicate of investors, we are going to fundamentally change how business execution is done, just like Atlassian changed how product development used to be done. I am super excited by Ally’s mission”.

Business Execution Startup Ally Raises $8M Series A Led by Accel
Funding will fuel sales and marketing growth globally, expand the product offering and enhance professional services
Read More

Seattle, August 19, 2019 – Ally, a leading goal setting and execution management software solution, today announces a $8M Series A funding round led by Accel, an early and growth-stage venture capital firm, with participation from Founders Co-op, Vulcan Capital, and Lee Fixel.

Ally helps businesses like Remitly, Slack, T-Mobile, UrbanClap, WellStar Health System, and Armory accelerate their business performance through alignment, agility, transparency, and focus to match the fast-paced needs of their evolving markets. Its product is based on the Objectives and Key Results (OKR) framework, the operating model for running agile businesses popularized by Google and other industry leaders.

“We’re incredibly passionate about helping businesses accelerate growth through strong alignment, transparency and zen-like focus. We’re off to a phenomenal start and are nearly doubling revenue every quarter. With the support of Accel and our existing investors, we will continue to innovate and enable every business to operate better and deliver stronger results,” said Vetri Vellore, Founder & CEO at Ally.

Ally previously raised $3 million in seed funding in January 2019, bringing its total funding to $11 million. Since its launch in 2018, Ally has been adopted by hundreds of companies in 70+ countries.

“We began by using shared documents to align around OKRs at Remitly. When it came time to roll out OKRs to everyone in the company, Ally was by far the best tool we evaluated. OKRs deployed using Ally have helped our teams align around the right goals and have ultimately driven growth. Ally is incredibly simple to use and its integrations with popular applications like Slack ensures that new users engage with it immediately. Ally is on a mission to make goal setting easier and has been a great partner in helping our business to achieve more too,” said Josh Hug, COO of Remitly.

Ally addresses the core challenges businesses face in adopting OKRs successfully. It offers a simple, intuitive interface with embedded OKR best practices and templates that make getting started easy. The solution drives OKR adoption by inserting goals into the daily workstream through seamless integrations with Slack, Jira, Salesforce, Asana, Smartsheet, and many more. Ally partners with its customers to provide OKR coaching and consulting to achieve operational excellence.

“We’re excited to partner with Vetri and his team. Ally fits into our objective of supporting innovative products that address core business challenges in a growing, global market. We see more and more businesses focusing on increasing productivity by driving alignment, transparency, and visibility across the organization and Ally helps achieve that,” said AbhinavChaturvedi, Partner at Accel.

About Ally:

Ally is a strategic goal-setting and execution management software that enables businesses to improve their organizational alignment, agility, focus, and transparency to match the fast-paced needs of their evolving markets. Its OKR solution enables businesses of all sizes to easily adopt OKRs and transform their business. Ally offers 24/7 customer service, training, and consulting services in addition to the core software. The company is headquartered in Seattle, WA and has offices in India. To learn more about Ally, visit us online at gotoAlly.com

About Accel:

Accel is a leading venture capital firm that invests in people and their companies from the earliest days through all phases of private company growth. Acko, Atlassian, BlackBuck, BlueStone, BookMyShow, Braintree, BrowserStack, Cloudera, Collectabillia, CureFit, DJI, Dropbox, Etsy, Facebook, Flipkart, Freshworks, Housing-PropTiger, Lookout Security, Mitra Biotech, MuSigma, Myntra, Ola, Paxata, Portea, Qualtrics, Samunnati, Slack, Spotify, Supercell, Swiggy, UrbanClap and Vox Media are among the companies the firm has backed over the past 30 years. The firm seeks to understand entrepreneurs as individuals, appreciate their originality and play to their strengths, because greatness doesn’t have a stereotype. For more, visit www.accel.com or www.twitter.com/accel_india

Media contact:

Press@gotoally.com

Seattle-based startup Ally, has raised $3M in seed funding to become the intelligent operating system for business execution
The funding will accelerate product development and allow Ally to scale to thousands of business customers.
Read More

Ally enables businesses like Slack, Remitly, Plaid, Teleperformance and UrbanClap to operate with the organizational alignment, agility, focus and transparency they need to match the fast pace needs of their evolving markets.

Just as Atlassian enabled product and engineering teams to move to agile development model to deliver world-class software products, Ally is enabling entire companies to elevate their strategic business execution Ally’s first offering, the OKR management solution, has already acquired over 150 paying customers in the US, Europe, and Asia since it launched in the summer of 2018 and the company expects to serve over a thousand businesses by the end of the year.

Ally’s $3m round was led by Founders’ Co-op, the Pacific Northwest’s most prolific seed fund, and included participation from Vulcan Capital, the investment arm of the late Microsoft co-founder and philanthropist Paul Allen, and other investors.

“Over the past decade, I’ve been part of over a dozen OKR deployments, including one as the lead product executive tasked with rolling it out to the entire organization. I’ve used everything from spreadsheets to disastrously complex HR focused solutions that tie business performance to employee performance and until I came across Ally’s CEO Vetri, who utilized OKRs extremely successful at his previous startup, I thought that while OKRs held great promise, that it was just too challenging to get an organization engaged enough to realize their potential.”, says Aviel Ginzburg, General Partner, Founder’s Co-op. “But I was wrong. What Vetri has built with Ally is the first solution that allows businesses to take full advantage of OKRs and start to realize the fruits of organizational alignment. I couldn’t be more excited to be working with Vetri and the entire Ally team on bringing this amazing product to tens of thousands of business over the next several years and changing the way that they operate and achieve organizational success.”

Ally’s solution makes it incredibly easy to everything from business goals to full-fledged company-wide OKR deployments. It has years of best practices from successful businesses built directly into its workflows and requires no user training. Teams with hundreds of users havebeen able to deploy Ally organization-wide in just weeks, compared to the several months required by other solutions.”

Ally helped us to transform how we run our business. We went from using Powerpoint to Ally and are able to manage our quarterly and annual goals with strong alignment and continuous focus and while saving tons of time”, says Steve O’Brian, VP of Marketing of Shiftboard.

Using OKRs to transform a business requires continued engagement from employees and Ally achieves that by bringing OKRs right into the daily workflow of users through rich Slack integration that is featured as new and noteworthy in Slack’s app store. In addition, Ally offers seamless integration with other enterprise solutions like Salesforce and Jira, enabling users to easily link their day-to-day work to and automatically update their OKRs, and intelligent alerts to help keep objectives on track.

“Helping businesses and team execute with agility, zen-like focus with data-driven decision making has been a passion of mine. We used OKR methodology at my previous startup and it made a huge difference in managing fast growth” says Vetri Vellore, Founder of Ally. “I have been blown away by the strong early traction and the highly positive feedback from customers. With the support of our amazing syndicate of investors, we are going to fundamentally change how business execution is done, just like Atlassian changed how product development used to be done. I am super excited by Ally’s mission”.