Cookies are small data files that are placed on your computer or mobile device when you visit a website. They are used in order to make websites work more efficiently, as well as provide reporting information. Cookies set by Ally.io are called first party cookies while Cookies set by third party companies are called third party cookies. Third party cookies enable third party features or functionality to be provided on or through the website (ie advertising, interactive content and analytics).
To find out more about cookies, please visit here.
Ally.io uses first and third parties cookies for a variety of reasons. Some cookies are required for technical reasons in order for our website to function which we refer to as ‘Essential” Other cookies enable us to track and target interests of our users to enhance the overall experience of Ally.uo. Third party cookies through our website are used for advertising, analytics and other purposes.
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Websites or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
Do you serve targeted advertising?
Third parties may serve cookies on your computer or mobile device to serve advertising through our Websites. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other details that directly identify you unless you choose to provide these.